In an effort to make the largest lollipop in the world, See’s Candies successfully made one that weighed over 7,000 pounds officially qualifying it into the Guinness World Record book as the largest lollipop in the world.
See’s candies used the same natural process to make this giant lolipop as they do to make all their lollipops found at their retail stores. First Rate Productions was brought into this project to film this process and capture the overall excitement of such a monumental achievement while mainting a fun and viral feel without an overproduced look.
The result was a video that See’s Candies could post online as a viral sensation and to share with all their fans.
Field Video Production100%
- Date: April, 2013
- Client: Sees Candies
- Skills: Videos